Jimmy Donaldson, generally known as MrBeast, is a billionaire thanks largely to his wildly in style YouTube movies. His different enterprise ventures embrace a meals firm, an internet clothes retailer, and Beast Video games, a recreation present on Amazon Prime Video.

Recognition on Social Media

Donaldson has greater than 500 million followers on social media and greater than 320 million subscribers on his primary YouTube channel, the place his movies have nearly 9 billion views. He’s identified for his stunts, corresponding to staying in a cave for per week and residing in a bunker for 100 days to win $500,000. He has a web value of $1 billion and makes $50 million month-to-month from YouTube movies and different businesses.

Early Days on YouTube

Donaldson began making YouTube movies in 2013 when he was simply 12 years outdated. His unique movies primarily confirmed reside play and methods for video video games corresponding to Minecraft and Challenge Zomboid. Within the subsequent few years, he started creating movies about prime YouTubers on the time, together with how a lot they produced from their channels and the best way to get views and subscribers on YouTube movies.

By 2017, Donaldson often uploaded the challenges and stunt movies for which he ultimately turned well-known. His first large YouTube breakout video confirmed him spending 44 hours counting to 100,000 in 2017. It was considered 21 million instances. He learn the dictionary in different movies and took Ubers throughout the nation.

In 2018, Donaldson began doing stunt philanthropy along with his YouTube movies. In a single video, he had folks place their arms on a stack of $1 million. The final one to let go received the money. He additionally made a YouTube video the place he gave $1,000 to strangers. In one other YouTube video, he adopted each canine in an animal shelter.

Ventures Past YouTube Movies

Past incomes cash from advert revenue and sponsorships for his YouTube channels, Donaldson sells garments and different merchandise via his online shopping website. That is his second largest supply of revenue.

In 2020, Donaldson launched MrBeast Burger with Virtual Dining Concepts. In line with Donaldson, MrBeast Burger made income of $100 million from December 2020 to July 2022. In 2022, he launched a meals firm, Feastables, that sells chocolate bars and gummy sweet.

His recreation present, Beast Video games, which was impressed by the Netflix hit «Squid Recreation» a few dystopian recreation present, premiered on Dec. 19, 2024, on Amazon Prime Video. In it, 1,000 contestants had been competing for a $5 million prize. Beast Video games had 50 million views in simply 25 days. Regardless of the present’s success with viewers, Donaldson says he misplaced hundreds of thousands doing the sport present.

Donaldson has donated hundreds of thousands to charitable organizations, together with the Saint Jude Kids’s Analysis Hospital. He additionally donates cash to homeless shelters and animal shelters.

MrBeast Enterprise Controversies

In 2023, Donaldson filed a lawsuit in opposition to Digital Eating Ideas for hurt to his model because of the low high quality of the meals supplied by MrBeast Burgers and different high quality management points.

In line with the lawsuit, Digital Eating Ideas targeted on enlargement by pitching the identical idea to different celebrities moderately than managing the standard of MrBeast Burgers. In consequence, the model skilled high quality management points corresponding to late orders, unmarked packaging, orders that did not comprise the right gadgets, web site troubles, and failure to present prospects refunds. Donaldson is looking for the appropriate to terminate the MrBeast Burger enterprise.

Additionally in 2023, Digital Eating Ideas filed a countersuit in opposition to Donaldson for $100 million, claiming Donaldson didn’t honor his contract and interfered within the enterprise between Digital Eating Ideas and MrBeast Burger. The lawsuit additionally claimed that Donaldson used his social media fame to encourage followers to hunt different merchandise and to disparage the MrBeast Burger.

There may be additionally controversy surrounding Beast Video games. Opponents complained of unsafe working circumstances on set, together with an absence of meals, being denied entry to non-public drugs and hygiene merchandise, and accidents brought on by the sport’s bodily challenges. A lawsuit filed in September 2024 accused Donaldson of making unsafe working circumstances for opponents who had been aiming for the $5 million prize. The lawsuit contains allegations of sexual harassment and misrepresenting the chances of profitable to opponents.

The Backside Line

MrBeast, whose actual identify is Jimmy Donaldson, has created a $1 billion empire largely off the massive recognition of his YouTube movies. In his movies, he does a wide range of stunts; in some, he provides cash to charity. Via his YouTube movies, he earns cash from advert income and sponsorships. Different enterprise ventures embrace a quick meals enterprise, a clothes line, and a snack meals firm. His Amazon Prime recreation present, Beast Video games, had report viewership, however Donaldson says he misplaced hundreds of thousands on the present.