PORTSMOUTH, N.H. – Premier life-style model and hospitality administration firm, Lark Lodges, broadcasts right this moment the formation of a three way partnership with contextual lodge model and operator, Life Home. This three way partnership will function beneath Lark Hospitality LLC, doing enterprise as Lark, encompassing all Lark Lodges and Life Home-branded lodges, 33 eating places and bars, and the teams’ mixed portfolio of practically 100 unbiased spirited properties, with places all through the continental United States, Hawaii, and Mexico. As a part of the transaction, among the many Life Home stakeholders, each Inovia Capital and Thayer Funding Companions will proceed to help this three way partnership.

Combining their belongings and experience to kind Lark Hospitality, business trailblazers Rob Blood (Founder, Lark Lodges), Peter Twachtman (CEO, Lark Lodges), and Marc Ghobriel (CEO, Life Home) be part of forces with Blood as Chairman, Twachtman as CEO, and Ghobriel main the Life Home transition workforce.

Along with doubling Lark’s footprint, the mixed entity grows the corporate’s centralized workforce by bringing key positions over from Life Home, permitting for continued best-in-class options for custom-made lodge administration, day-to-day operations, hiring, know-how, and advertising companies to maximise proprietor money circulate.The brand new entity could have practically $1 billion in belongings beneath administration, and characterize lodging in 27 states, greater than 3,000 complete keys, practically 1,500 staff in peak season, and complete annual income of greater than $150 million beneath administration.

There is no such thing as a firm that has made everybody at Lark Lodges sharpen their pencils greater than Life Home. During the last 5 years, they’ve made us assume deeply about who we’re as an organization, what our worth proposition is for our stakeholders, and who we need to be going ahead. As we come collectively, we look ahead to incorporating the perfect practices of each of our firms to ship distinctive experiences for our visitors, buyers, lodge homeowners and groups. Rob Blood, founding father of Lark Lodges

The complementary strengths of Life Home and Lark, each geographically and operationally, create a frontrunner within the unbiased and boutique lodge administration market. We’re desirous to proceed specializing in delivering a terrific expertise, to visitors on the properties we handle, in addition to to their homeowners, and we plan on investing in constructing a robust portfolio of manufacturers throughout North America. Marc Ghobriel, CEO of Life Home

As one of many few remaining really unbiased hospitality firms with a household of manufacturers, together with Lark Lodges, Bluebird by Lark, Blind Tiger, AWOL, and Lark Impartial, Lark will deal with additional creating its particular person manufacturers, in addition to the Life Home model, by partnering with aspiring and current lodge homeowners, household workplaces, non-public fairness corporations, and actual property builders. The corporate plans to proceed to leverage its sturdy loyalty program to ship distinctive experiences for visitors and beneficial direct income for lodge homeowners. Lark’s distinctive mixture of best-in-class administration, supported by a nimble tech stack and a alternative of significant manufacturers that ship each the advantage of flexibility and the reassurance of connection, provides actual property builders and lodge homeowners many paths to success with Lark.

For extra data or pictures, please contact Mary DiLeo at [email protected] or 978-998-0240.

About Lark

Launched by Rob Blood in 2012, Lark Lodges operates life-style properties in high-profile locations, embracing their communities in playful, sudden methods. Every Lark Resort invitations visitors to expertise intimate getaways within the coronary heart of an iconic vacation spot, really feel the pull of nostalgia, and discover attentive service when they need it or privateness after they do not. In 2020, Lark Lodges launched its third-party administration division, centered on the administration and advertising of unbiased lodges all through america. In 2021, Lark Lodges launched Bluebird by Lark, a sister assortment of boutique roadside lodges, reimagined for the nice American highway journey. In 2024, seven Lark Lodges properties had been awarded prestigious Michelin Keys from Michelin Information, a coveted honor that acknowledges the nation’s most excellent lodges. Most not too long ago, Lark Lodges opened AWOL Stowe, the third iteration of its rising AWOL model within the coronary heart of Stowe, Vermont, full with an outside Nordic spa deck and free-standing A-frame cabins. In 2025, Lark Lodges will debut a number of new and noteworthy properties in sought-after locations, together with their first in a serious metropolitan metropolis. For extra details about Lark Lodges and Bluebird by Lark, go to larkhotels.com and bluebirdhotels.com.

Lark Lodges is all the time looking for development alternatives by way of each third social gathering administration agreements and three way partnership alternatives. To study extra, go to larkhospitality.com. To debate Lark’s acquisition and administration alternatives, please attain out to [email protected].