Digitalizing A Actual Property Agent Coaching Program For RE/MAX Europe

We’re more than happy that we selected eWyse as a companion for our long-term venture. The venture is a crucial funding in our processes and high quality growth, and eWyse met all our expectations by way of competence and communication. The workforce was totally devoted to the venture, collaborative and clear, and established nice cooperation with our firm. The venture was completed on time, and we achieved glorious outcomes.
Stephanie Zeindlinger, Head of Regional Enterprise Improvement, RE/MAX Europe

Background

With over 50 years of expertise, RE/MAX is an actual property trade chief and an enormous world group. RE/MAX is altering and influencing the best way actual property is purchased and bought in Europe and the world.

With over 30,000 brokers in Europe, RE/MAX is a synonym for fulfillment and glorious actual property enterprise apply. RE/MAX Europe community is continually rising. The reply to this development is investing in new methods and superior coaching that equip RE/MAX brokers with the data and abilities to offer distinctive customer support and put the give attention to clients’ wants.

In navigating the complexities of an eLearning growth venture with each conventional and agile elements, spanning over 250 deliverables, efficient communication with the shopper was the cornerstone of success. It is the sensible software that ensured we’ve aligned expectations, tailored to adjustments, and delivered outcomes that now resonate with their wants and objectives.
Mario Buljan, CEO, eWyse

Problem

Shopping for or promoting a property, for many clients, is an emotional choice that profoundly impacts their lives. Actual property brokers play a pivotal position on this second and are key to making sure that the method is skilled and gratifying for every buyer.

RE/MAX Europe acknowledged the calls for that rising applied sciences, buyer expectations, and market adjustments place upon their brokers, in addition to the necessity to revamp present trainings and provide new coaching strategies. This has once more established RE/MAX Europe as a frontrunner in innovation and an organization that places a powerful emphasis on professionalism, coaching, and success.

RE/MAX Europe is current in over 40 European nations and counts over 30,000 brokers. To satisfy market circumstances and proceed to offer glorious service to their purchasers, it’s needed for brand spanking new agent coaching to evolve as a way to present the absolute best buyer expertise, which within the context of actual property transactions means guaranteeing shopper satisfaction and elevating the service to a brand new stage.

All RE/MAX brokers have the chance to take part in quite a few reside occasions, each on-line and offline, and regional and native workshops, the place they will be taught in regards to the new tendencies in actual property, construct their abilities, and join with their colleagues. Nevertheless, the brand new agent foundational coaching was primarily hosted as in-person workshops solely, presenting challenges by way of excessive prices, accessibility, time and journey effort amongst different elements.

As well as, RE/MAX Europe produces their coaching content material in English, which then must be localized by all areas throughout their community, to swimsuit native languages and customs.

The reply to this distinctive set of challenges was the digitalization of present new agent coaching supplies and the creation of a translatable digital program appropriate for brand spanking new brokers becoming a member of the community. Digital coaching options provide on-demand assist to all brokers, no matter their location, which they will entry anytime and match into their schedules. This contemporary strategy additionally permits brokers to maintain up with the most recent applied sciences and implement them quicker of their work.

The problem was to create artistic programs that would come with efficient storytelling and interactive workout routines to efficiently switch the required data and maximally have interaction the learners. We completed this in environment friendly collaboration with the RE/MAX’s SME.
Tajana Kovačević – Studying Architect, eWyse

Resolution

RE/MAX Europe selected eWyse as their trusted companion for this vital, large-scale venture. eWyse’s expertise in delivering balanced blended learning helped decide quite a lot of greatest practices from each worlds and create options tailor-made to the venture and shopper’s wants.

The venture lasted for one 12 months and required glorious communication, venture coordination, and planning from each side. Milestones, processes, and venture administration documentation have been established at first of the venture and adjusted because the venture progressed, with enter from eWyse’s and RE/MAX Europe’s Challenge Managers.

A blended studying strategy, which included eLearning programs, face-to-face workshops, and webinars, was used to offer the brokers with high quality coaching and to attain one of the best outcomes. The interactive face-to-face workshops have been created by RE/MAX Europe trainers, whereas the digital facets of the coaching have been co-created by each events in a collaborative effort, leading to a complete and fascinating studying expertise for brand spanking new actual property brokers becoming a member of the community.

By means of the shut cooperation of an skilled Topic Matter Knowledgeable from RE/MAX Europe and eWyse’s Studying Architects, a digital data base was established for all brokers throughout Europe. Uncooked supplies have been supplied to eWyse, and after a radical wants evaluation, venture objectives and curriculum have been set and designed along with a number of suggestions rounds and enter.

Collaborating intently with RE/MAX Europe Topic Matter Specialists, over 200 deliverables (eLearning programs, face-to-face coaching, and webinars) and supporting paperwork have been co-created, instructing new brokers find out how to observe RE/MAX Europe greatest practices and construct the gross sales abilities wanted to shut their first transactions. Interactive and practical content was included in eLearning programs and different deliverables, together with use-case eventualities, storytelling, participating workout routines, and studying from expertise. Structured and helpful coaching will make an affect on the careers and permit brokers to set their very own profession objectives.

Revamping of the coaching program included:

• Substitute of outdated info from present coaching and turning to new strategies, synthesizing the data, and presenting it in an interactive and fascinating method.
• Implementation of recent applied sciences with the intention of offering the absolute best person expertise, and quick access to coaching by means of the LMS platform.
• Altering the prevailing practices in actual property by setting new requirements centered on gross sales tradition and buyer expectations, following the tendencies and calls for of recent clients and markets.
• Motivating the brokers to acknowledge the worth of steady training, encouraging development and growth.
• Establishing a brand new visible identification in all instructional supplies, shows, and different supplies that brokers put together for his or her work.

To make the coaching much more accessible within the largest RE/MAX Europe areas, along with the grasp English model, all deliverables have been translated and localized into six totally different languages. Translation was a collaborative effort completed by the RE/MAX areas, RE/MAX Europe and eWyse. Aided by enter from the RE/MAX areas, eWyse had the demanding activity of localizing eLearning programs, and adapting the programs by adjusting the content material to suit the values and tradition of the audience. Coordination with the areas and with many stakeholders additionally required structured work, consideration to element, and thorough high quality management from eWyse’s Educational Designers, RE/MAX Europe, and the RE/MAX areas.

This venture was thrilling and difficult from the early begin to its finish – from arising with design concepts for the first pilot course to finalizing the final localized course variant. I consider your complete eWyse workforce realized rather a lot in regards to the significance of excellent communication and inventive collaboration with purchasers.
Karmela Peček, Senior Educational Designer, eWyse

Outcomes

Glorious and frequent communication from each side, respecting the deadlines, the suggestions course of, and the implementation of the 3C Framework contributed to the success of the venture. Teamwork, mutual respect, and the give attention to high quality resulted within the growth of high-quality coaching and the usage of the most recent know-how (corresponding to 360-degree imagery).

With the digital coaching program, RE/MAX Europe managed to place itself as soon as extra as a pioneer within the trade and additional enhance enterprise processes.

A few of the advantages of the venture embody:

• Growing a brand new strategy to the coaching of recent actual property brokers.
• Spreading consciousness of crucial RE/MAX values, which is to offer the purchasers with top-notch service, and develop long-term and high quality relationships.
• Decreasing the prices of reside coaching and occasions, and a long-term revenue from the digitalized content material (accessible in the long term to numerous brokers in seven languages, with the potential to develop the coaching in different languages).
• Further price discount—manufacturing of recent coaching supplies or upgrading present programs made straightforward and based mostly on established designs, with straightforward add to the LMS platform.
• Maintaining with the adjustments out there, studying on the go with out the necessity to manage reside coaching.

It was an thrilling alternative for me to work with gifted e-Studying specialists to co-create interactive and fascinating SCORM programs. As soon as an efficient workflow was established, we have been in a position to create a powerful quantity of training supplies for our community, now utilized by 1000’s of brokers throughout Europe of their native languages.
Stephanie Zeindlinger, Head of Regional Enterprise Improvement, RE/MAX Europe

eWyse

eWyse is an award-winning company, utilizing a novel methodology known as the 3C Framework to assist construct excellent eLearning programs that have interaction, entertain, and educate learners whereas serving to firms to succeed in their goals. Let’s talk about your concepts!