Cendyn, a worldwide built-in resort know-how and providers firm, has introduced two new additions to its C-Suite crew.
Taking on the Chief Advertising Officer (CMO) position, Nicki Graham strikes up from Senior Vice President International Advertising to guide the worldwide advertising crew and positioning of Cendyn because it additional consolidates its product portfolio. Nicki will proceed to go the Advertising, Communications, and Enterprise Improvement groups globally with a concentrate on driving continued development and model consciousness for the model.
Ricky Castoldi joins the C-Suite government as Chief Gross sales Officer (CSO) following 5 years on the firm as Senior Vice President Gross sales – Americas. Ricky will play a pivotal position in main the worldwide gross sales crew to drive continued development at Cendyn.
Nicki Graham is a seasoned advertising chief with practically twenty years of expertise throughout the general public relations and advertising fields. Previous to becoming a member of Cendyn in 2017, she ran worldwide PR campaigns for purchasers throughout the globe inside companies at IPG and WPP. Up to now eight years, Nicki has been instrumental to the worldwide market improvement of Cendyn, main a crew of promoting professionals answerable for consolidating Cendyn’s rising portfolio of services, producing demand, growing model consciousness, and supporting enterprise improvement.
Ricky Castoldi has labored in journey and hospitality know-how for over 25 years delivering business methods for main business know-how corporations, together with Duetto, eRevMax, and Lanyon. Ricky joined Cendyn in 2020, bringing his profession full circle having beforehand labored in Gross sales at Pegasus, an organization acquired by Cendyn in 2021.
“Ricky and Nicki are nice additions to our C-Suite crew as we transition to our subsequent section of development and world improvement. Their in depth expertise with Cendyn and the hospitality know-how business, mixed with their confirmed management observe document, will play a significant position in propelling our firm ahead,” stated Jack Blaha, CEO. “Now, with a extra various management crew, Cendyn is able to additional innovate and increase, serving to hoteliers develop via world-class know-how.”
“It’s an honor to be invited to hitch the C-Suite crew and be one of many now 4 girls on the helm of a rising world know-how firm. Following the acquisitions and repositioning out there, now we have an thrilling alternative to make an actual distinction for hoteliers worldwide,” stated Nicki Graham, CMO.
“Cendyn’s built-in set of options presents big worth to our prospects in driving income, maximizing profitability, and creating deeper connections with friends. I’ve seen the business success loved by lodges as they advance their digital visitor interactions and drive extra income for his or her enterprise. I’m wanting ahead to additional contributing to an organization with such a powerful status for innovation and excellence within the hospitality software program and providers business,” stated Ricky Castoldi, CSO.