Creating an efficient matching reward net web page is likely one of the easiest but most impactful methods for nonprofits and different teams to spice up their fundraising efforts. By educating donors about corporate matching gift programs and offering easy accessibility to needed instruments, your group can unlock untapped income and double—and even triple—contributions. However what makes these matching reward net pages really profitable?
On this publish, we’ve compiled the highest 8 examples of matching reward net pages from main nonprofits to encourage your personal design. These embody:
- Lehigh University
- University of Georgia
- Red Cross
- Save the Children
- Susan G. Komen
- Feeding America
- Shriners Hospitals for Children
- Humane Society of the United States
From user-friendly layouts to driving calls to motion, these examples showcase how organizations can interact their audiences, streamline the gift-matching course of, and drive spectacular outcomes. However earlier than we dive in, we wish to evaluate the fundamentals.
What are Matching Present Internet Pages?
Matching reward net pages are devoted sections on a nonprofit’s website designed to teach donors about company matching reward applications and encourage them to reap the benefits of the alternatives. These pages function a centralized useful resource to tell supporters that their donations could possibly be doubled via their employers’ philanthropic initiatives, considerably amplifying the impression of their contributions.
Matching reward net pages are important for nonprofits to lift consciousness and seize further income that may in any other case be neglected. By simplifying the method and making sources readily accessible, these pages assist donors perceive the worth of matching items—and in the end take motion.
Whether or not you’re constructing a brand new web page from scratch or just optimizing an current one, these concepts will assist you to construct an identical reward web page that resonates along with your donors to drive motion.
Let’s start with the primary instance!
Matching Present Internet Web page #1: Lehigh College
View the matching items web page right here: https://alumni.lehigh.edu/matching-gift
Based in 1865, Lehigh College is a non-public analysis establishment in Bethlehem, Pennsylvania, recognized for its sturdy engineering, enterprise, and humanities applications. Its mission is to advance studying, promote analysis, and serve society.
Lehigh actively promotes matching items by educating alumni, dad and mom, and donors about company matching alternatives. The college’s giving portal contains a searchable matching reward database, making it straightforward for donors to determine whether or not their employers take part in such applications and maximize their assist for Lehigh’s tutorial initiatives and campus tasks.
Standout function: Matching reward search device, supplying company-specific program insights and varieties for 1000’s of matching reward suppliers
Matching Present Internet Web page #2: College of Georgia
View the matching items web page right here: https://giving.uga.edu/matching-gifts/
The College of Georgia (or UGA), based in 1785, is a public analysis college in Athens, Georgia. As one of many oldest public establishments in the US, UGA’s mission focuses on fostering excellence in training, analysis, and public service to positively impression its college students and communities.
To assist its strong tutorial and extracurricular applications, UGA leverages company matching reward applications. The college encourages donors to double their contributions by offering an accessible matching reward device on its giving pages and highlighting firms that take part in such applications to extend donor engagement.
Standout function: Highlighting prime employers that match worker donations to the college, together with collapsible program tips for simple entry
Matching Present Internet Web page #3: Crimson Cross
View the matching items web page right here: https://www.redcross.org/donations/ways-to-donate/workplace-giving-matching-gift.html
The American Crimson Cross, based in 1881, offers emergency help, catastrophe reduction, and training throughout the globe. Its mission facilities on assuaging human struggling throughout occasions of disaster via volunteerism and donor assist.
The Crimson Cross strategically integrates matching reward alternatives into its fundraising efforts by sustaining a devoted matching reward net web page and selling company philanthropy throughout main campaigns. This ensures donors can maximize their impression when supporting catastrophe response and preparedness applications.
Standout function: Embedded donation kind inside the matching reward web page, making it straightforward for donors to take the subsequent steps and make their preliminary donations (in the event that they haven’t already!) earlier than requesting a match
Matching Present Internet Web page #4: Save the Youngsters
View the matching items web page right here: https://www.savethechildren.org/us/about-us/become-a-partner/workplace-giving-matching-gifts
Save the Youngsters is a worldwide nonprofit based in 1919 that goals to enhance the lives of kids via training, well being care, and safety throughout crises. Working in over 100 international locations, the group is dedicated to making sure each baby has the prospect to thrive.
Save the Youngsters emphasizes matching items by actively educating donors about company matching alternatives. Their fundraising campaigns usually spotlight matching reward choices, making it straightforward for supporters to seek for their employers and multiply their contributions to the trigger.
Standout function: Full visualization of the matching expertise utilizing instructional graphics, strolling via the method step-by-step
Matching Present Internet Web page #5: Susan G. Komen
View the matching items web page right here: https://www.komen.org/how-to-help/donate/matching-gifts/
Susan G. Komen, established in 1982, is a number one group devoted to ending breast most cancers via analysis, advocacy, and group assist. Identified for its iconic Race for the Treatment occasions, the nonprofit focuses on elevating consciousness and funding for breast most cancers applications.
Susan G. Komen additionally encourages donors to discover matching reward choices via devoted net instruments and donor communications. Its emphasis on company matching helps safe further funding for analysis and assist providers, amplifying the impression of particular person donations.
Standout function: Matching reward Q&A bit, masking all of the fundamentals of company matching items that donors could must know to take part within the applications
Matching Present Internet Web page #6: Feeding America
View the matching items web page right here: https://www.feedingamerica.org/ways-to-give/matching-gifts
Feeding America is the nation’s largest home hunger-relief group, working with meals banks, pantries, and meal applications to deal with meals insecurity. Based in 1979, the group’s mission is to make sure nobody in the US goes hungry.
So as to take action, Feeding America actively incorporates matching items into its fundraising technique by partnering with firms and their staff to double donor contributions. Their web site contains a matching reward web page and instruments to make it straightforward for supporters to multiply their impression and assist feed extra folks in want.
Standout function: Easy step-by-step breakdown of the matching reward course of, making it straightforward for donors to verify their eligibility, submit a request, and multiply their impression
Matching Present Internet Web page #7: Shriners Hospitals for Youngsters
View the matching items web page right here: https://lovetotherescue.org/how-you-can-help/ways-to-give/matching-gifts
Shriners Hospitals for Youngsters, established in 1922, offers specialised pediatric care, conducts progressive analysis, and affords instructional applications no matter a household’s potential to pay. Its mission is to enhance the well being and well-being of kids with orthopedic circumstances, burns, and different particular healthcare wants.
The group encourages matching items via its donation platform, serving to donors maximize their contributions to offer vital care and develop the attain of its providers.
Standout function: Part overviewing the numerous and widespread advantages of matching items for the group, encouraging donors to become involved
Matching Present Internet Web page #8: Humane Society of the US
View the matching items web page right here: https://www.humanesociety.org/resources/match-your-gift-double-your-impact
The Humane Society of the US, established in 1954, works to advertise the humane remedy of animals via advocacy, training, and rescue efforts. Its mission contains addressing animal cruelty, advocating for stronger protections, and supporting shelter applications.
HSUS integrates matching reward methods into its fundraising by selling employer-matching applications on its donation pages and in donor communications. By leveraging company philanthropy, the group maximizes funding to guard and save extra animals than in any other case attainable.
Standout function: Mission-related imagery, leveraging images of animals in multiples to signify matching reward alternatives
Wrapping Up & Further Sources
A well-designed matching reward net web page is a robust device for elevating consciousness about company philanthropy and rising income to your nonprofit. By implementing finest practices and tailoring your matching reward web page to your viewers’s wants, you can also make it simpler for donors to navigate the method and to your group to seize each eligible match.
Bear in mind: the important thing to success is a seamless expertise that encourages donors to verify their matching reward eligibility and observe via with their requests.
Take inspiration from these examples, and begin constructing an identical reward net web page that maximizes your nonprofit’s potential to safe company matches and amplify its mission. Good luck!
For extra data on matching items and different company giving alternatives, we advocate testing these further sources:
